Use the following in Google Search Console to apply regex for filters:
QUERY LENGTHS:
Single-word queries only
^\w+$
Exactly 2-word queries
^\w+\s\w+$
Exactly 3-word queries
^\w+\s\w+\s\w+$
5+ word queries
^\w+(\s\w+){4,}$
7+ word queries
^\w+(\s\w+){6,}$
Queries over 60 characters
^.{60,}$
Short queries under 20 characters
^.{1,20}$
QUESTION/INTENT
All question-style queries
^(how|what|why|when|where|who|which|can|does|is|are|will|should|do)\s
How to / how do / how much” etc
^how\s(to|do|does|can|much|many|long)\s
Definitional “what” queries
^what\s(is|are|does|do|was|were)\s
Yes/no style questions
^(is|are|can|does|do|will|should|has|have)\s
Why is / why does / why won’t
^why\s(is|are|does|do|won.t|can.t)\s
Educational/informational intent
.*(guide|tutorial|tips|learn|explained|examples|ideas).*
Definitional queries
.*(what is|what are|definition of|meaning of|overview of).*
“How to” specifically (anchored)
^how\sto\s
Beginner/intro intent
.*(for beginners|step by step|getting started).*
Commercial investigation
.*(best|top|vs|versus|compare|comparison|alternative|alternatives|review|reviews).*
Direct comparison queries
.*\svs\s.*
“Best X for Y” pattern
.*(best|top)\s.*\s(for|to)\s
Evaluation intent
.*(worth it|should i|is it good|recommended).*
TRANSACTIONAL
Transactional signals
.*(buy|purchase|order|shop|price|pricing|cost|costs|hire|get).*
Price-sensitive queries
.*(cheap|affordable|budget|discount|deal|coupon|offer).*
Acquisition intent
.*(free|download|trial|sign up|register|get started).*
Local transactional intent
.*(near me|nearby|close to).*
High-intent service queries
.*(quote|demo|consultation|book|booking).*
NAVIGATIONAL
Navigational/login queries
.*(login|log in|sign in|account|dashboard|portal).*
Brand + product-type queries
.*(website|site|app|software|tool|platform)$
SINGULAR/PLURAL
Plural Forms
.*(tip|tool|idea|strategy|example|way|option|method|step)(\s|$)
Singular forms
.*(tips|tools|ideas|strategies|examples|ways|options|methods|steps)(\s|$)
LOCATIONS
.*\sin\s[a-z]+$
YEAR SPECIFIC
Year-specific queries
.*(2024|2025|2026).*
Freshness-seeking queries
.*(latest|new|updated|recent|this year|now).*
“Is X still working / relevant” queries
.*(still|anymore|yet).*
PROBLEM/TROUBLESHOOTING
Troubleshooting queries
.*(not working|broken|fix|issue|problem|error|slow|wrong|failed).*
Solution-seeking queries
.*(how to fix|how to stop|how to avoid|how to prevent).*
Frustration/failure queries^why\s.*(not|won.t|doesn.t|can.t).*
TOFU/BOFU/MOFU
TOFU — question-led awareness queries
^(what|how|why|who|when)\s
MOFU — consideration queries
.*(best|vs|review|compare|alternative).*
BOFU — decision queries
.*(buy|price|pricing|cost|hire|quote|demo|trial).*










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